Selling Art on DeviantArt — Art Marketing
Learn how to sell your art on DeviantArt with this comprehensive guide. Discover tips and tricks to optimize your posts and grow your following.
DeviantArt is a popular online platform for artists to showcase their work, connect with fellow artists, and sell their art. With over 44 million registered users and a dedicated art community, DeviantArt offers artists a unique opportunity to build their brand and reach potential buyers. In this guide, we’ll explore everything you need to know about selling art on DeviantArt, including tips, tricks, and strategies to help you maximize your sales.
Your DeviantArt profile is your online business card. It’s the first thing potential buyers will see when they come across your page, so it’s crucial to make a good first impression. Here are some tips to optimize your profile:
- Choose a clear and professional profile picture that represents your brand.
- Write a bio that clearly describes what you do and what makes your art unique.
- Include a link to your website or online store in your bio to make it easy for people to buy your art.
- Use relevant tags in your bio to help potential buyers find your page.
DeviantArt is a visual platform, so it’s essential to post high-quality images of your art to showcase it in the best possible light. Here are some tips for taking great photos of your art:
- Use natural lighting and avoid harsh shadows.
- Take photos from different angles and distances to give potential buyers a sense of the artwork’s size and texture.
- Use editing tools to adjust the brightness, contrast, and saturation of your photos to make them look their best.
Engaging with the DeviantArt community is crucial to building a loyal fan base and increasing your chances of making a sale. Here are some tips for engaging with the community:
- Participate in contests and challenges to showcase your work and connect with fellow artists.
- Comment on other artists’ work to build connections within the community.
- Join groups related to your art style or genre to reach a wider audience.
DeviantArt’s Marketplace is a dedicated section for artists to sell their work on the platform. You can set up your store, list your artwork, and manage your sales from the Marketplace. Here are some tips for using the Marketplace:
- Use high-quality images and detailed descriptions to showcase your art.
- Offer different print sizes and mediums to cater to different buyer preferences.
- Set fair prices that reflect the value of your artwork.
Promoting your art on DeviantArt and other social media platforms can help you reach a wider audience and increase your chances of making a sale. Here are some tips for promoting your art:
- Share your work on social media platforms like Instagram, Twitter, and Facebook.
- Offer exclusive discounts or promotions to your followers on DeviantArt.
- Collaborate with other artists to reach new audiences and promote your work.
Selling art on DeviantArt requires patience, persistence, and a willingness to experiment with different strategies. By creating a professional profile, posting high-quality images, engaging with the community, using the Marketplace, and promoting your art, you’ll be well on your way to building a successful online art business.
Sources:
- “How to Sell Art on DeviantArt” by H. E. Edgmon on Artwork Archive
- “10 Tips for Selling Art on DeviantArt” by Carly Larsson on Redbubble Blog
- “How to Use DeviantArt to Sell Your Art” by Ann Kullberg on Ann Kullberg’s Color
Originally published at https://artmarketing.blog on March 24, 2023.
